Four Models

Box Program Types

Every box program model serves a different consumer need. Understand the differences to find the right fit for your brand.

The Discovery Model

Curation Boxes

Curated selection of new and emerging products, hand-picked by editors or algorithms. Consumers pay for the thrill of discovery and the convenience of someone else doing the research.

  • High brand exposure to new consumers
  • Trial-driven — ideal for sampling
  • Category-diverse, surprise-forward
PetBeautySnacksLifestyle

Best for brands that want massive trial and awareness.

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